Terms Accepted

Roku · captured 2026-09-05T15:38:55Z roku·PIT·b13343 CAP-00569

Oneview Runs TV Streaming Campaigns Like Social

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2026-09-05
Words
390
HTTP
200
Size
144.8 KB
State
Unchanged

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Roku, “Oneview Runs TV Streaming Campaigns Like Social”.
Captured 2026-09-05T15:38:55Z by Terms Accepted.
Permalink: https://termsaccepted.org/d/roku-oneview-runs-tv-streaming-campaigns-like-social/v/cap-00569
Original:  https://advertising.roku.com/learn/resources/oneview-runs-tv-streaming-campaigns-like-social
SHA-256:   d7879f85876b1815d196525e2fe63f111c9993f7aecf091fd1a096c5148713e6
Provenance: captured directly from the publisher.
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d7879f85876b1815d196525e2fe63f111c9993f7aecf091fd1a096c5148713e6

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CapturedPermalinkWordsState
2026-09-05T11:34:11Z cap-00182 390 First capture
2026-09-05T16:24:58Z cap-00813 390 Unchanged
2026-09-05T17:21:39Z cap-01444 390 Unchanged

The document

Insights & Analysis | Sep 24, 2021 How OneView Runs TV Streaming Campaigns Just Like Paid Social Tools Written by: Roku Advertising Stay updated with Roku Advertising. If social media marketing is a big part of your ad budget, you’re not alone. Brands depend on social channels like Facebook and Instagram to reach the right audiences and drive users to take the next step. TV streaming advertising (sometimes called OTT or CTV advertising) with Roku can help you diversify your marketing, reach more of your audience, and drive conversions. Nearly half of all streaming ad impressions occur on Roku devices. 1 OneView, Roku’s ad buying platform built for TV streaming, delivers a potential audience that is 64% greater than on cable. 2 In fact, you can reach US households with an estimated 155 million people with Roku. Roku also has direct relationships with its consumers, which enables advertisers to use richer audience data to reach and engage their customers. Roku makes it easy to get started, too, because the campaign process for OneView isn’t that different from the most popular paid social tools. If you’ve run a campaign on Facebook, you’ll know how to set up and execute a campaign with OneView, too. Our OneView interface is similar to dashboards you are probably familiar with on paid social media campaigns. Our new guide, “The Social Media Marketer’s Guide to TV Streaming,” will show you how to run a TV streaming ad campaign with OneView in five easy steps. "The Social Media Marketer’s Guide to TV Streaming” will help you learn how to: Create a TV streaming ad campaign in OneView Set a budget and duration for your campaign Select the right audiences Measure your campaign for brand awareness, performance, and everything in between Download “ The Social Media Marketer’s Guide to TV Streaming Advertising” today to get full access to our findings and recommendations. Related posts TV streaming | Insights & Analysis | Blog Customer acquisition on TV streaming TV streaming | OTT landscape | Insights & Analysis The TV Streaming Advertising Landscape: What to Know in 2021 TV streaming | OneView | Insights & Analysis Defining the DTC shopper on Roku Get in touch Have questions? Need a customized solution? Fill out this form and a Roku Advertising team member will reach out to discuss how we can help.