iSpot.tv — TV ad measurement

Control Your Outcomes Define success on your own terms. iSpot unifies creative, audience, and outcome performance — giving you control and clarity over your TV and video ad effectiveness. Say hello to iSpot SAGE, your trusted AI workforce. Meet the Agents Fragmented Viewing and Data Puts ROAS at Risk Scattered Audiences 12 TV services used by the average viewer Rising Media Costs 41% Increase in media costs and rising Growing Competition 650k Creatives aired last year ROI Struggles 73% of marketers struggle with ROI End-to-end Measurement Marketing silos hinder success. Measure effectiveness across the full ad lifecycle, only with iSpot. Learn More The Only Provider of End‑to‑End Video Ad Measurement Creative Audience Outcomes Creative Double down on winning creatives (and stop the losing ones). Stop missing the mark. Drive brand lift and purchase intent with fast creative testing. Learn More We've been able to learn instantly some valuable insights that we've implemented into our creative formula moving forward... If we're not scoring high, then we need to completely rethink our creative formula. Media Director, Balance of Nature Audience Cut excess frequency and waste, prevent unseen ads , allocate with precision across linear and streaming. Learn More Whether you're a brand, agency, or publisher, there's never been a better time. iSpot has been and is a great data enabler and partner for us. Through their dashboards, through their data feeds, it's completely transformed our organization and how we think about media. Head of Marketing, DriveTime Outcomes Don't spend on non-performing ads. Know the factors that drive ROAS. Maximize results with immediate audience insights. Learn More We implemented conversion data [with iSpot] and that's given us a full funnel look at not just visits, but at down funnel metrics like leads, add to carts... and ultimately conversions. Director of Customer Acquisition, SimpliSafe Get an Edge on the Competition with Every Second of TV Ad Activity at Your Fingertips iSpot measures creative effectiveness, impressions, performance and second-by-second attention of all ads leveraging a proprietary ad catalog, exclusive access to 83M smart TVs and set-top boxes and direct integrations with 400+ streaming platforms and DSPs. Get a leg up on the competition with insight into all ad creative in your category and competitive benchmarking. 78K Advertisers 2.9M Creatives $646B Ad Spend 111T Impressions 63B Attributed Conversions 83M TVs & Set Top Boxes This Week's Most Seen TV Ad ICOTYDE TV Spot, 'Unbelievable' Song by EMF Your browser does not support the video tag. Click To View This Week's Most Seen TV Ad Metrics 1.8K Airings $4.3M TV Ad Spend 345.4M Impressions 102 Attention Index 3.84% Interruption Rate Today Last Airing Date View All Top Ads Reliable Data and Methodologies, MRC‑Accredited and JIC‑Certified Trusted by 10/10 10 of the top 10 advertisers 85/100 85 of the top 100 advertisers 750+ Brands, agencies and media companies More Customers Latest Resources Article How Andrew King Approaches Timing and Emotion in Sports Advertising Read More Article Ahead of Kickoff: Pre-Season Intelligence for the 2026–27 NFL Season Read More Event ANA Measurement and Analytics Conference Read More Networks We Monitor Download as CSV × Close A&E ABC ACC Network AccuWeather Adult Swim AMC American Heroes Channel AMTV Angels Broadcast Television HD Animal Planet Antenna TV ASPiRE AXS TV BabyFirst TV BBC America BBC World News (North America) BET BET Her BET Jams BET Soul Big Ten Network Bloomberg HD Boomerang Bounce TV BRAVO Cartoon Network CBS CBS Sports Charge! 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