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Advertising for businesses of all sizes with America’s #1 retailer.
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What’s new
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Cannes Lions 2026
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Case study
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Small Business webinars
Key themes from Cannes Lions: discover how creativity, commerce, and connected signals are shaping the future of advertising.
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See how a Walmart Connect Partner helped Chomps launch a strategic campaign using Sponsored Search and Onsite Display ads.
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Explore our new expert-led Small Business webinars designed to help you grow on Walmart.
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Turn millions of shopping moments into your next sale
Help reach customers at every touchpoint — on the Walmart site, app and in stores — with data-driven advertising that scales.
Grow your business with the scale, solutions and signals only Walmart can deliver
Expansive scale to reach shoppers everywhere
Turn inspiration into impact with ad formats — from digital to in-store placements — aligned to every step of the customer’s omnichannel journey.
Solutions that launch with ease and flexibility
Launch and optimize campaigns for any objective with Ad Center, and access best-in-class tools, from AI-powered features to fresh ad formats. Get added support from our Partner Network if you need it.
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Data signals you can count on
Tap into Walmart’s vast online and in-store transaction data to help reach the right audience and optimize with precision for measurable impact.
Disclaimer: Mock data for illustrative purposes only
Learn about closed-loop measurement
“Walmart Connect turns insights into action at retail speed.”
Natasha Port, VP of Marketing at TRUBAR
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Insights and stories to spark your next move
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Case study
Boost conversion and sales
Full-Funnel Strategy Helped Coffee Creamer Brand Rise to the Top
11.29
%
Sales lift
Case study
Build brand awareness
Cracking the Code to Incremental Growth
Article
Full-funnel marketing
Full-Funnel Retail Media, Real Results
Case study
Boost conversion and sales
Learn How This Reseller Drove Sales with Precision to Achieve High-Gear Growth
68
%
Increase in sales year over year
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Footnotes & citations
1. Kantar and National Retail Federation (NRF) as cited in press release, July 2024; based on 52/53-week annual retail sales.
2. Walmart annual report papers, March 14, 2025.