Privacy

We are driven by the challenge of consumer privacy in big data. Data is a powerful tool, and we work hard so that marketers can harness it while maintaining privacy. With us, you can expect the highest standards of security and privacy.

1. No PII

We do not place any Personally Identifiable Information into our cookies. PII is stripped from CRM before onboarding.

2. Online Anonymity

We do not derive data from a user’s online behavior. Likewise, we never merge a user’s browsing activity with PII.

3. Trusted Regulation

We follow industry standard self-regulatory principles on consumer privacy as members of the DAA, IAB, and DMA.

4. Opt-out Choice

We provide easy opt-out choices, such as the DAA’s aboutads.info and our own opt-out channel.

5. Partner Standards

We contractually require our match partners to provide notice and choice in a clear and conspicuous privacy policy.

6. Secure Data Handling

Our policies are supported by a high security workflow and privacy trained team. See our Data Security Handout for details.

Read our policies

LiveRamp Service Privacy Policy
How we handle data within our database

Our Web Privacy Policy
How we handle data on this website

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