Data Collaboration Platform | LiveRamp
Data Marketplace: Plug into the world’s most comprehensive marketplace of data, models, and agents.
Expand the value of your data, deepen customer understanding, and reach new audiences with custom segments and lookalike modeling from premier third-party partners. Explore unlimited opportunities for targeting, modeling, and measurement with powerful AI tools.
Consumer Insights: Build a resilient, scalable enterprise identity infrastructure.
Create a connected consumer view with best-in-class identity resolution, a consistent identity framework, and clear rules that uphold your privacy preferences and align with your business needs.
Planning + Activation: Reach and optimize audiences everywhere.
Connect with consumers wherever they spend time with RampID, the industry’s most durable, interoperable identifier for connecting the ecosystem. Unlock new use cases and deliver personalized experiences everywhere it matters – across browsers, mobile devices, CTV, AI integrations, and other emerging channels.
Measurement + Optimization: Demonstrate the ROI of every touchpoint with unified measurement.
From cutting-edge clean rooms to true cross-media intelligence, get a clear view of measurement and analytics across the ecosystem so you can optimize the performance of every dollar.
Agentic AI orchestration
Power multi-agent collaboration throughout the marketing lifecycle with built-in connectivity and governance.
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Full interoperability
Break free from platform, cloud, or identifier constraints. Collaborate freely with any partner while minimizing data movement.
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RampID-powered connections
Employ the most durable, interoperable identifier for connecting the ecosystem.
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Cutting-edge clean room technology
A secure environment for collaboration with built-in governance tools supported by technical controls.
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Flexible APIs
Integrate LiveRamp's identity, activation, and measurement capabilities directly into your marketing solutions with our scalable and secure APIs.
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Uncompromising data governance
Enable secure, consumer-centric data collaboration with LiveRamp’s commitment to data ethics and the responsible use of data.
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Test Drive the Platform
See data collaboration use cases in action
Experience what the LiveRamp Data Collaboration Platform can do with these interactive demos.
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Identity Resolution + Translation
Unify fragmented customer data across platforms while maintaining responsible identity resolution.
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First-Party Identity Engine
Resolve and unify your first-party data within hours, with LiveRamp’s Identity Engine.
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Segmentation + Activation
Connect, segment, and activate your data to maximize media impact.
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Addressability + Connectivity
Simplify addressability with the largest network of authenticated audiences and partners.
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Data Marketplace
Connect to trusted third-party data to expand reach & refine your targeting.
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Enrichment
Append high-quality data to complete profiles, expand reach, and deliver more personalized experiences.
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Data Monetization
Monetize your data through LiveRamp’s global ecosystem of over 600 top advertisers and brands.
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Clean Rooms
Collaborate in one place while using data responsibly, with seamless access to insights.
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Conversion Program
Optimize campaign performance with conversion APIs using the most accurate, high-quality signals.
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