CTV Advertising Leadership Team | LG Ad Solutions Making Connected TV Ads Smarter We’re a leader in helping brands find unduplicated reach across a fragmented TV landscape, and maximize return on ad spend. We bring together years of experience in delivering premium home entertainment products to consumers worldwide, with audience data and Video AI designed to connect brands with audiences across all screens. LG Ad Solutions is a global leader in Connected TV and cross-screen advertising. Our platform brings together leading technologies and devices to create a premiere platform for activating media across connected TVs, digital video and more. Advertisers now have a source for LG CTV inventory, with one-stop planning, activation and measurement across all viewing platforms. With our premium LG smart TV ad inventory, combined with deterministic TV data from a broad range of smart TV brands, LG Ad Solutions stands out for its expertise in reaching both massive-scale and granular custom audience segments, and for helping brands understand business outcomes from TV. Leadership Team Michael Hudes Chief Executive Officer Kelly McMahon Executive Vice President, Global Operations Jason Kim Chief Financial Officer Sharon Zhang Vice President, Accounting Nikhil Moorthy Vice President, FP&A Serge Matta President, Global Ad Sales Edward Wale Vice President, International Mike Evans Senior Vice President, Head of Sales, US Kathy Weir Vice President, Human Resources Tom Cushing General Counsel & Chief Privacy Officer Our Values We Are One Team We believe that our strength lies in our unity. ‘We are one team’ means that every member of LG Ad Solutions is a vital part of a whole that is greater than the sum of its parts. We assume positive intent and collaborate across functions, borders, and screens, knowing that together, we can achieve extraordinary things. Diversity in thought and unity in action ensure that we remain on the cutting edge of the industry, delivering on our promises to customers and to each other. We Innovate We are curious and embrace change, innovation is our lifeblood. We challenge the status quo and push the boundaries of what’s possible. Our commitment to innovation means we’re not just part of the TV revolution; we’re driving it. From on-demand content to interactive advertising and cloud gaming, we’re leveraging technology to create not just incremental improvements, but quantum leaps forward that redefine the viewing experience. We Get Stuff Done (GSD) We have a bias for action. Within a rapidly evolving industry, speed, grit and agility are paramount. A ‘bias for action’ is ingrained in our ethos, propelling us to act decisively and swiftly. We embrace a proactive approach, where calculated risks are taken to innovate, execute, and deliver results for our customers. We know that inaction is the greatest risk of all, so we move with purpose and passion, making things happen even in the face of uncertainty. We Prioritize Transparency This value focuses on openness and honesty in business operations. It’s about building trust through sharing information, admitting mistakes, and being straightforward, fostering an accountable and ethical environment. We Are Accountable In all our actions, we embody a deep sense of accountability and ownership. Our drive for exceptional performance motivates us to consistently exceed expectations and go ‘the extra mile’. If things go wrong, we own it, and work collaboratively to right the ship. We Do The Right Thing We embrace honesty, inclusiveness, and integrity in every interaction with our team, customers, and partners. We assume best intentions and are guided by the principle of doing the right thing, our actions are focused on building a thriving future for our company, industry, and the broader world. Our Locations Headquarters in Silicon Valley London Aviation House 125 Kingsway London WC2B 6NH Bangalore Salarpuria Sattva Knowledge Court, 7th Cross Rd, Green Domain Layout, Whitefield, Bengaluru Karnataka 560048, India HQ 444 Castro St. Mountain View, CA 94041 Los Angeles 12130 Millenium Dr. Los Angeles, CA 90094 Denver 320 Fillmore St. Denver, CO 80206 Canada Toronto, Ontario, CA New York New York São Paulo Av. das Nações Unidas, 12901 Torre Norte Brooklin Paulista São Paulo, Brazil Australia Australia